{"id":1456,"date":"2011-12-31T12:00:53","date_gmt":"2011-12-31T11:00:53","guid":{"rendered":"http:\/\/www.mediosmejoresqueganenmas.org\/?p=1456"},"modified":"2014-08-19T12:17:04","modified_gmt":"2014-08-19T11:17:04","slug":"poco-a-poco-uno-se-acostumbra-a-casi-todo","status":"publish","type":"post","link":"https:\/\/mediosmejoresqueganenmas.com\/en\/utiles-para\/utiles-para-creadores\/poco-a-poco-uno-se-acostumbra-a-casi-todo","title":{"rendered":"Little by little, you can grow ACCUSTOMED TO (ALMOST) EVERYTHING!"},"content":{"rendered":"
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\n \t<\/i> Read Time:<\/span>10 Minute, 6 Second <\/div>\n\n <\/div>

There are internationally recognized scientists and thinkers in Mexico.\u00a0 One of them \u2013and a graduate of our University (UNAM), invented an intravenous serum known as the Sodi polarizing solution, which is commonly used in hospitals all around the world.\u00a0 I am obviously speaking about Dr. Demetrio Sodi Pallares \u2013may he rest in peace.<\/p>\n

And all of his research, theories and therapeutic successes arise from a common seminal idea: The certainty that, with respect to our metabolism, an excess of intracellular sodium ions reduces the body\u2019s ability to react adequately to illness. To state this more clearly:<\/em>\u00a0 The amount of salt we are used to consume, is bad for our health.<\/strong><\/p>\n

A case in point: Western medicine arrived in Kenya long before the Western diet did.\u00a0 Thanks to this, medical records had systematically been kept for long, before foreign cultural influences modified the average Kenyan lifestyle. Before this happened, for example, people there habitually consumed approximately 1 gram of salt per day, as well as foods which were naturally low in sodium.\u00a0 When the Western diet became commonplace, however, local medical records showed the first-ever cases of hypertension and heart attacks in the history of Kenya.<\/p>\n

Further evidence: Cancerous cells have greater amounts of intracellular sodium than healthy cells.\u00a0 By reducing the amount of intracellular sodium, as well as stimulating other metabolic processes, Dr. Sodi successfully reversed the process of several terminal cancers (particularly bone cancer), as we can see in numerous books and articles.<\/p>\n

Why am I discussing this in a column usually devoted to Popular Literature?\u00a0 Because, to a certain extent, it is possible to transfer many medical discoveries to Literature\u2026: The National\u00a0Television Violence Study in the U.S.[1997], just published the results garnered from the second year of comprehensive television research and analysis. The conclusions?: The number of violent programs increased from 58 to 61 percent in only one year.<\/p>\n

It is difficult for viewers to discern such a small annual increase, of course; but if the tendency remains constant, this increase could reach frightening proportions with the passage of time, as past experience has shown.<\/p>\n

It is a fact that present day shows reach much higher levels of violence than programs created and aired fifteen years ago, or more.\u00a0 The latter were not as violent because, had they suddenly included so much more-violence [the current level of violence], viewers would have rejected them, and tv companies would have lost sales \u2013for example.<\/p>\n

The consequences are obvious, as I indicated in\u00a0Humanidades<\/em> #87, 91 and 138:\u00a0 Multiple scientific studies and statistics coincide in correlating the growth of violence in society, with the products being sold by the media \u2013this being a decisive though not the only factor, of course; we will return to this topic later in this article.<\/p>\n

Researchers who work for international organizations have connected the growing violence in the media, for example, not only with an increase in criminal behavior, but also with growing domestic violence, as well as violence in schools.<\/em>\u00a0 As we indicated in\u00a0Humanidades<\/em> # 138, it is also possible to draw connections between the notable increase in very-young mothers (mothers under-fifteen years-of-age) in our country, and the \u201cliberalization\u201d of media content, authorized by RTC [Radio, Television and Cinema, department of the Mexican Ministry of the Interior, which regulates and supervises media content].<\/p>\n

Content of morbidly-exciting interest within a narrative, behaves similarly to sodium in our diet:\u00a0 That which is of morbid interest (as we discussed in\u00a0Humanidades<\/em> #101) is characterized by the transgression of socially acceptable limits; and although it is inevitably striking, it is generally rejected by the majority of mainstream audiences (by the public in general)\u00a0 when included in popular works, as consumer statistics amply demonstrate \u2013rejected, always in the event that it be sufficiently extreme that the consumer perceives it;<\/em>\u00a0 or to put it another way: The even-remotely-perceivable\u00a0 unhealthy-abuse of it, kills sales<\/strong><\/em> (Humanidades<\/em> #93 and 103)-.<\/p>\n

In the same way as one becomes used to eating food containing more and more salt, one becomes used to being constantly exposed to crude, transgressive scenes \u2013the receiver becomes \u201cdesensitized\u201d to them \u2013as scientific studies prove, and starts missing them when shows and other media products are not as \u201csalty\u201d as usual.\u00a0 However, has this always been the case?<\/p>\n

I remember the first Greek tragedy \u2013classic tragedy, I ever read: Oedipus<\/em>.\u00a0 The protagonist loses his eyes at one point; however this is not explicitly described or shown.\u00a0 Suddenly, the protagonist appears on the scene with patches covering his eyes, and he then explains with affliction what has happened to him. His words are intended to move the public and call attention to the terrible consequences of blindness, instead of to the mutilation itself.<\/p>\n

For the Greeks, the morbid \u2013the visceral, had to take place \u201coff stage\u201d, because only a bad author would try to illicit interest in such an easy, destructive or vulgar manner.\u00a0 This is where the word \u201cob-scene\u201d (off-scene…) originated, which over time has acquired moral connotations not present in the original.<\/p>\n

Many centuries later, we have discovered the correctness of this position: The head of the Communications Department at Stanford University has pointed out that, the only televised social-service advertisement which managed to convince \u201cunderage criminals\u201d [convicted criminals who are not yet legal adults], not to return to their criminal behavior, was one that showed the consequences suffered by the victims\u2019 relatives; particularly their mothers (Donald F. Roberts, seminar, November 26th, 1996; An\u00e1huac University, Mexico).<\/p>\n

Using less salt is a creative challenge in cooking: In its stead one may use chili, lemon, garlic, onion, parsley, mint, cinnamon, vinegar, paprika, thyme, basil, rosemary, bay leaves, tomato\u2026 Taking less advantage of \u201ceasy\u201d narrative devices \u2013since anybody can get one\u00b4s attention using visceral imagery, is equally a challenge for the writer.\u00a0 Or, are we less capable than the great Greek writers, in our days\u2026?<\/p>\n

.<\/p>\n

Illustration source: DreamsTime.com Image Bank\u00a0(\u00a9 Ramon Grosso)<\/p>\n

.<\/p>\n

ARTICLE FIRST PUBLISHED\u2026<\/strong><\/p>\n

(SOURCE\u2019S BIBLIOGRAPHIC\/HEMEROGRAPHIC\/VIDEOGRAPHIC DATA):<\/p>\n

Blanca de Lizaur;\u00a0 “Poco a poco… Uno se acostumbra a todo”, Humanidades<\/em>– UNAM # 145 [1997], pages 1 (cover) and 12.<\/p>\n

Currently available\u2026<\/strong> (current repository):\u00a0 http:\/\/www.bettermedia.org<\/p>","protected":false},"excerpt":{"rendered":"

A story where “nothing happens”, may hardly prove interesting. Another one that produces in us a brutal level of anxiety, by accumulating destructive events, cannot sustain itself as the most enjoyable one –as a “long runner” product, either. In mass media, like everywhere else, the “right” seasoning is difficult to obtain, as different types of contents must be balanced and integrated to produce an enjoyable and memorable “dish”, so that it will be able to fulfill its social function without harming society. This is what this article talks about.<\/p>\n","protected":false},"author":5,"featured_media":1504,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7,692,16],"tags":[50,147,76,87,261,297,298,128,80,302,79,28,303,77,102,81,300,95,304,14,82,129,88,299,301],"class_list":["post-1456","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-utiles-para-creadores","category-utiles-para","category-revista","tag-autoregulacion-simbiotica-de-la-convivencia","tag-consumo-sano-y-equilibrado-de-medios","tag-contenidos","tag-control-de-contenidos","tag-creadores","tag-demetrio-sodi-pallares","tag-dieta-occidental","tag-anthropological-studies-on-art-fiction-and-media","tag-estudios-culturales","tag-exceso-de-sal","tag-historia-de-la-television-en-mexico","tag-influenciaefecto-de-los-medios","tag-kenia","tag-limites-del-contenido","tag-literatura-popular","tag-medios-y-temas-sociales","tag-obsceno","tag-oposicion-de-los-medios-a-los-valores-ideas-y-creencias-mayoritarios","tag-solucion-polarizante-de-sodi","tag-television","tag-temas-de-actualidad","tag-teoria-literaria-de-las-obras-de-consumo-popular","tag-teoria-literaria-general","tag-tragedia-griega","tag-virtuosismo-del-autor"],"_links":{"self":[{"href":"https:\/\/mediosmejoresqueganenmas.com\/en\/wp-json\/wp\/v2\/posts\/1456","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediosmejoresqueganenmas.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediosmejoresqueganenmas.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediosmejoresqueganenmas.com\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/mediosmejoresqueganenmas.com\/en\/wp-json\/wp\/v2\/comments?post=1456"}],"version-history":[{"count":41,"href":"https:\/\/mediosmejoresqueganenmas.com\/en\/wp-json\/wp\/v2\/posts\/1456\/revisions"}],"predecessor-version":[{"id":3166,"href":"https:\/\/mediosmejoresqueganenmas.com\/en\/wp-json\/wp\/v2\/posts\/1456\/revisions\/3166"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediosmejoresqueganenmas.com\/en\/wp-json\/wp\/v2\/media\/1504"}],"wp:attachment":[{"href":"https:\/\/mediosmejoresqueganenmas.com\/en\/wp-json\/wp\/v2\/media?parent=1456"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediosmejoresqueganenmas.com\/en\/wp-json\/wp\/v2\/categories?post=1456"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediosmejoresqueganenmas.com\/en\/wp-json\/wp\/v2\/tags?post=1456"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}